Project #10: Make a Customized List

May 21, 2014

Lists can be auto-generated by the computer, or you can really do things right by creating a customized list. Making a customized list will show you how to control tabs and alignment in a very sophisticated way that makes the document easier to edit and control.

Follow the directions here to create a customized version of any list.

And below is a rough, uninteresting version of the list that you can work from.
Robert Sternberg’s 10 Tips on Creativity

And here is one solution from last year’s class. Simple, but pretty effective. Notice 2 things: 1) The opacity is lowered for the image so it is “ghosted” into the background and 2) the number “10″ kicks out to the left, which makes all the numbers line up in a more elegant, customized way.

Project #9: The Business Card

May 20, 2014

Use your design skills and your new logos to create a set of 10 business cards. There should be at least 5 different designs on the cards.

Here are the steps:

  1. Make sure you have pdf files of your two good logo designs.
  2. Go to Pages and get out one of the business card templates. Most business cards are 2″ by 3″, printed 10 t0 a sheet.
  3. Build a business card design around your logo. Make your logo the central focus of the design, but make sure to include all the information. You will probably list yourself as “Chief Executive Officer,” “Creative Director,” “Sales and Marketing Vice President” or something like that. Be creative in choosing your job!
  4. Make sure to include all the contact information that should be on a business card, but you don’t to have a real website.
  5. Most important. Include at least 5 different designs. That means probably two copies of each design. You don’t need 5 different logos, but put your logo in different places, and different sizes, and use different fonts on different cards.
  6. Make a pdf of the finished file and post it to Voicethread.

Habits of Work: Self Evaluation

May 19, 2014

Follow this link to fill out a 4th quarter self evaluation.
Go to the link shown above, and fill out the self evaluation.
The form is due TODAY, Monday!

Project #8: Make a Logo

April 30, 2014

Use your design skills to create a “corporate identity” for a new product.

The product can be a

  1. soft drink/energy drink,
  2. a cereal,
  3. a computer game
  4. a skateboard/snowboard company
  5. Something else? Tell me your idea.

Your job is to create a name and a logo for the product, then create a package that the product will come in.

The assignment will be in 3 parts:
PART 8A: The Theory
Read this article
about designing logos. List what you think are 10 of the most important tips to remember for your project on the logo worksheet. Pass it in.

Also, read this article to see how PayPal decided to redesign itself. Little changes can make a big difference for big companies.

PART 8B: The Computer App
Open EazyDraw on your computer and get familiar with it. Learn now to form your name along a curve. Save a good file in PDF, and export it to VoiceThread.

PART 8C: 2 versions of the Logo
Use Pages, EazyDraw, and Pixelmator to design 2 very different versions of the logo. Make them the right size to actually fit and glue onto the product!  Export these both to Voicethread.

PART 8D: The Mock-Up
Make a mockup of the actual product!  If you’re designing a brand of soda, make a logo that you can print and tape or glue on a can of soda. If it’s a cereal box, make a logo that you can glue on the box. If it’s a computer gaming system, find a DVD box or something that you could actually use the logo on.

Project #7: Making a Fantasy CD

April 5, 2014

Make a CD insert with an imaginary artist, original artwork, and 10 creatively titled “tracks.”  Include all the little details that make a CD look realistic, like copyright © or trademark ™ detail, US and Canadian pricing, maybe Euros €, UPC product code, explicit lyrics warning (if appropriate!), name of the production company. Basically, include everything you see on a regular CD jacket.

This is an exercise in creativity and close attention to detail! Feel free to bring in artwork for Pixelmator or elsewhere, include as much original art as you can, use a decimal tab to get the title to line up exactly right, not just a spacebar! (Details to follow on decimal tabs and lining up titles.)

And, oh yeah. You’re responsible for cutting the project and bringing in a CD “jewelbox” to contribute to the class collection!

Click here for the basic directions and a template that shows the exact dimensions for a regular CD “Jewel box.”

This year, we’re cranking it up a notch! Reproduce your artwork as a piece of
CD origami, where you print the front and back on a piece of 8.5 x 11 paper, then fold it into a CD case. Warning: You can use the basic design you made for the front of your CD, but the dimensions are slightly bigger for this paper version. Also, the playlist will look a little different (12.9 cm wide by 12.2 cm high, with a 1 cm spine above the cover art.)

Click here for a CD Origami basic template you can adapt to put in your own cover art, a spine, a playlist. Sorry, but this step is a little tricky because the blog doesn’t allow me to post files in the Pages format. This is a compressed file, a .zip file, but you can open it in Pages by just double-clicking on it on most computers. Then you should see a Pages file pop up that is called CD origami 2. Open that, and change it to suit your needs. Notice, everything is locked by default so you can’t move things around accidentally! You can go to Arrange and unlock items one at a time.

Click here for some choices and cool examples of alternative ways to do this. (Double CD cases, pentagonal CD cases, 3-dimensional crafted CD albums, all sorts of stuff)